Company Profile

UGS&Company LLC established (Location: 1-chome Jingumae, Shibuya-ku, Tokyo)

Commenced advertising consulting business

Converted to a stock company and registered as Massive Act Co., Ltd.

Office relocated to Kita-Aoyama, Minato-ku, Tokyo

Capital increase

Acquired beauty salon business from CIEL Co., Ltd.

Closed beauty salon "eye:D Ginza"

Capital increase

Relocated to Jingumae office

Launched "ONE MACTs," an SDGs × donation-based e-commerce brand

Launched "INCLUSION," a DX solution for organizational restructuring

Sponsored the SDGs experience event "Peace for Earth 2021"

Headquarters office relocated from Jingumae, Shibuya-ku to Kita-Aoyama, Minato-ku

Launched CXM Center to optimize customer experience through data and creative

Joined the Minato City Adopt Program

Awarded Silver Rank in the "White Company Certification" by the Japan Next Generation Enterprise Promotion Organization

Launched "SPS Marketing," a UX-driven content building service

Launched "GASetter," a one-stop service covering GA4 implementation through setup verification

Ranked 2nd in the "Level of Feeling Active" ranking in the Corporate Category of the "Forbes JAPAN WOMEN AWARD 2022"

Launched "INTEGRATION," an integrated management solution for DX promotion

Launched "ResearCheck!," a self-research design support service

Launched "DADs," an environment design and operation service that leverages existing customer data for new advertising activities

Launched "MACS," a planning and development service for creative design and PDCA flows in MA initiatives

Certified as a "Minato City Work-Life Balance Promotion Company" for FY2022 by Minato City, Tokyo

Selected as a "Tokyo Life-Work Balance Certified Company" for FY2022 by the Tokyo Metropolitan Government

Received "Silver Certification" in the "Healthy Company Declaration" program hosted by the Japan Health Insurance Association (Kyokai Kenpo)

Certified as a "DX Certified Business Operator" under the "DX (Digital Transformation) Certification System" established by the Ministry of Economy, Trade and Industry

Awarded Gold Rank in the "White Company Certification" by the Japan Next Generation Enterprise Promotion Organization

Ranked 32nd in Asia and 4th in Japan overall, and 3rd in Asia and 1st in Japan in the "Advertising & Marketing" category, in the Financial Times "High-Growth Companies Asia-Pacific 2023"

Acquired Privacy Mark certification from the Japan Institute for Promotion of Digital Economy and Community (JIPDEC)

Received the "Flexible Work Style Category" award at the "White Company Awards" by the Japan Next Generation Enterprise Promotion Organization

Certified under the "Business Continuity Strengthening Plan Certification System" established by the Ministry of Economy, Trade and Industry

Received the Excellence Award in the Engagement Category at the "JAPAN HR DX AWARDS" hosted by JDX (Japan Digital Transformation Association)

Certified as a "Health and Productivity Management Outstanding Organization 2024 (Small and Medium-sized Enterprise Category)" by the Ministry of Economy, Trade and Industry

Ranked 50th in Asia and 2nd in Japan overall, and 2nd in Asia and 1st in Japan in the "Advertising & Marketing" category, in the Financial Times "High-Growth Companies Asia-Pacific 2024"

Acquired validation from the international initiative Science Based Targets initiative (SBTi)

Certified as a "Welfare Benefits Promotion Corporation" in "Hataraku-Yell 2024" by Romu Kenkyusho Co., Ltd.

Received the "Innovation Award" at the "Good Career Company Awards 2024" hosted by the Ministry of Health, Labour and Welfare

Received the "Special Encouragement Award" at the "Minister of Health, Labour and Welfare Awards for Telework Promotion Companies (Shining Telework Award)" hosted by the Ministry of Health, Labour and Welfare

Received the "Job Satisfaction Category" award at the "White Company Awards" by the Japan Next Generation Enterprise Promotion Organization

Received the "Excellence Award" at the "Tokyo Future Work Award" hosted by the Tokyo Metropolitan Government

Renewed certification as a "DX Certified Business Operator" under the "DX (Digital Transformation) Certification System" established by the Ministry of Economy, Trade and Industry

Awarded Gold Rank for 2025 in the "White Company Certification" by the Japan Next Generation Enterprise Promotion Organization

Certified as a "Health and Productivity Management Outstanding Organization 2025 (Small and Medium-sized Enterprise Category)" by the Ministry of Economy, Trade and Industry

Ranked 68th in Asia and 7th in Japan overall, and 7th in Asia and 1st in Japan in the "Advertising & Marketing" category, in the Financial Times "High-Growth Companies Asia-Pacific 2025"

Certified as a "Welfare Benefits Promotion Corporation" in "Hataraku-Yell 2025" by Romu Kenkyusho Co., Ltd.

Certified as a "Great Place to Work®" by Great Place to Work® Institute Japan

Renewed Privacy Mark certification from the Japan Institute for Promotion of Digital Economy and Community (JIPDEC)

Received the "Encouragement Award" at the "National Work Style Transformation Awards 2025 Kanto/Shinetsu Conference" hosted by the National Work Style Transformation Awards Executive Committee

Selected as a nominee for the "GOOD ACTION AWARD" operated by Indeed Recruit Partners Co., Ltd.

Established the Japan Digital Advisory Strategy Council (JDACs), a general incorporated association serving as an independent third-party body for neutral evaluation and advice on digital strategy, and began putting third-party advisory functions for digital decision-making into practice

Renewed certification as a "Minato City Work-Life Balance Promotion Company" for FY2025 by Minato City, Tokyo

Co-developed "DDIM™," an architecture that uses AI to evaluate the validity, transparency, and accountability of all kinds of decision-making processes, with the Japan Digital Advisory Strategy Council (JDACs) (patent pending)

Awarded Gold Rank for 2026 in the "White Company Certification" by the Japan Next Generation Enterprise Promotion Organization

Developed "MACT INTELLIGENCE™," an AI marketing intelligence platform that predicts customer LTV and serves as a proprietary foundation for marketing decision-making, integrating causal analysis, ROI forecasting, and generative AI (patent pending)

Received a GOLD STEVIE® in the Award for Innovation in Marketing Analytics & Performance Optimization category at the ASIA-PACIFIC STEVIE® AWARDS 2026

Certified as a "Health and Productivity Management Outstanding Organization 2026 (Small and Medium-sized Enterprise Category)" by the Ministry of Economy, Trade and Industry

Certified as a "Welfare Benefits Promotion Corporation" in "Hataraku-Yell 2026" by Romu Kenkyusho Co., Ltd.

Received an award at the "GOOD ACTION AWARD" operated by Indeed Recruit Partners Co., Ltd.

Granted Japanese Patent No. 7905150 by the Japan Patent Office for "Measure Decision System and Measure Decision Method Based on Integrated Causal Prediction," the core technology of "MACT INTELLIGENCE™," an AI marketing intelligence platform that predicts customer LTV and serves as a proprietary foundation for marketing decision-making, integrating causal analysis, ROI forecasting, and generative AI (Registration date: August 5, 2026)

Granted Japanese Patent No. 7917862 by the Japan Patent Office for "Information Processing System and Information Processing Method for Evaluating the Integrity of Decision-Making Processes," the core technology of "DDIM™ (Decision Data Integrity Model)," a proprietary decision integrity evaluation platform that structures decision-making processes involving both humans and AI and comprehensively evaluates their validity, transparency, and accountability (Registration date: September 1, 2026)

Relocated headquarters to Hamamatsucho and increased capital, including capital reserve, to 113.28 million yen (Registration date: September 14, 2026)

Achieved "OpenAI Select Partner" status in the OpenAI Partner Network