Through PMO services, we optimize business processes and achieve in-house implementation.
Transforming the entire company into a marketing-driven organization. Project promotion led by the PMO.
- Nishihara
01.
Client Challenges and Mission
Addressing the lack of momentum in establishing a sales and marketing framework
We supported a B2B SaaS provider during their phase of accelerating sales and marketing efforts for lead generation.
Lacking expertise in cross-functional direction and facing challenges with project effectiveness, they entrusted us with the project as an external PMO.
02.
What is the overview of services provided for client challenges?
Support from roadmap development to on-site direction
We provided end-to-end direction, starting with building consensus on project outcomes across the management board and all departments, through roadmap creation to progress management.
Projects involving multiple departments and external stakeholders demand an understanding of best practices within each scope, enhanced communication, and strong integration capabilities.
Insufficient PMO coverage significantly impacts project success, so we fully leveraged our methodology, primarily rooted in consulting firm and digital agency backgrounds.
03.
What are the results of the services provided?
Achieved in-house operation following PMO-led launch and stabilization
The project launched successfully and, once it was on track, we gradually shifted our support toward in-house implementation.
By directly utilizing the meeting structures, operational workflows, and monitoring metrics we established through our PMO services, the client achieved full in-house implementation one year after the project's launch.
